Showing posts with label accomplishments. Show all posts
Showing posts with label accomplishments. Show all posts

Tuesday, November 20, 2012

Responsibilities and Accomplishments in the Resume (Part 2)


This is a follow-up to an earlier posting I wrote titled Mixing Responsibilities and Accomplishments in the Resume.  In that posting I discussed how to make a clear distinction between responsibilities and accomplishments in the resume.  In this posting I'd like to mention why this is important, and why accomplishments are a better use of your resume real estate than responsibilities.

(this entire entry is cross-posted in my "main" blog which can be found here)


ABC Corporation                           Toronto, Canada
Director, Sales Department            4/2011 - present
- manage team of 8
- write annual sales plan for product line of entire company and aim to beat forecasts
- work closely with regional sales reps across North America and Europe
- responsible for making pricing strategies


What do we have as bullet point content here? Essentially, a lot of detail on what you would expect a Director of the Sales Department to have to manage.  In fact, if you were looking for a generic description of the prototypical Director of Sales, then here it is. This is good and fine, as it is clear and to the point and obviously this person is responsible to no small degree for the bottom line of the company based on whether or not she is been successful at her work.

The problem is this: has this person been successful? Is it possible for you, given the information provided, to assess how well she has done her job? The answer is no, and this can be very frustrating to the evaluator of a resume, who aims to understand how well the job has been done - not just what the job entails.  They want to evaluate your performance, but they cannot without understanding not only what you were supposed to do, but what you actually did. The key then is to convert a lot of bullet points to accomplishments.


ABC Corporation                           Toronto, Canada
Director, Sales Department            4/2011 - present
- Selected, based on accomplishment, to manage team of 8 selling the entire product line worldwide
- Developed annual sales plan for entire company product line and beat sales projections by 20% in FY2012
- Worked closely with regional sales reps across North America and Europe to increase sales in key markets (increased sales in North America by 15%) and develop new markets (created new business worth US$1M/year in France)
- Created new pricing strategies that allowed for penetration of key young adult demographic in the US


This, above, shows accomplishments. It is not written well (yet), but at the very least offers more information - namely the results of this person's efforts and hard work.  More can be done to highlight these accomplishments. For instance, this could be changed:


- Worked closely with regional sales reps across North America and Europe to increase sales in key markets (increased sales in North America by 15%) and develop new markets (created new business worth US$1M/year in France)


to something that emphasizes the result, and then adds detail about the work that was done:


- Created new business worth US$1M/year in France by establishing new business framework with Paris-based sales reps
- Increased sales in key North America market by 15% by introducing new channel segmentation that focused on shelf space in large retail chains


.. and so on.  The point here is that in a resume your responsibilities don't do a lot of talking - it's what you could actually accomplish that shows the true impact you had on your organization. (note: you can also add the "responsibility line" directly underneath the title, as I demonstrated here)

If your resume looks like example one at the top of this post, start working in your accomplishments, so that the reader of your resume can better evaluate how well you've done the work expected of you. 

John Couke
john.couke@gmail.com

Thursday, September 6, 2012

Able to Work Independently or With Others


The danger with trying to write a summary of skills as a component of a resume is that it is easy to get general and as a result shed meaning pretty quickly. One great example of this is the content-devoid title of this posting. 

The fact that someone is able to work independently or with others isn't a fact at all - it is a capability most of us possess. So clearly this is not something you want in your resume - no matter what kinds of sections you come up with to describe yourself.

The alternative?  Try this:

1. Figure out if the job you are applying for needs someone with experience working on their own, or if emphasis might be placed on working in teams (and if so, does this mean leading teams, or contributing something specific to teams?).  

2. List off those accomplishments that are related to the skill you are trying to show (note: they should already be in your resume).  

3. Write a cover letter, and in that cover letter, expound on your ability to lead teams, contribute to teams, or work on your own, and refer to one or two specific experiences illustrated in the resume that will demonstrate this.

If you don't like this approach, and are determined to keep "work independently or with others" in a  list of skills, then consider rewriting the point in a clearer and more specific way that offers more meaning. Here are some starter examples:

- led teams to exceed expectations on 6 separate occasions 
- have experienced managing cross-functional/international/virtual teams
- independently completed 4 different projects reassessing (content)

Of course, what is missing from these points above are the specifics from your own experience.  

John Couke
john.couke@gmail.com

Sunday, July 8, 2012

Chronological vs Skill-Based Resumes



This post originally appeared in my MBA/LLM/grad school admissions blog, that is focused on providing advice for people applying to schools.

Choosing between a chronological and a skill-based layout is necessary when designing the layout of your resume. Both have merits, although a chronologically organized resume will clearly be superior for most. This post defines each resume style, and then lists reasons why the chronological resume is preferable.

1) The Difference Between Chronological and Skill-Based Resumes

Chronological Resumes:

A chronological resume will list contents within the academic and professional experiences sections in the order they occurred. Most resumes are reverse chronological, i.e. the most recent position (or degree) is on the top of the section.  Like this:

PROFESSIONAL EXPERIENCE
Company A, Barcelona Spain
Senior Strategic Consultant 4/2011 - present
Company B, New York, USA
Marketing Project Manager 4/2009 - 9/2010
Business Consultant 4/2006 - 3/2009
Company C, New York, USA
Business Consultant 4/2004 - 3/2006
Marketing Manager 4/2002 - 3/2004
Administration Manager 4/2001 - 3/2002

ACADEMIC BACKGROUND
University XYZ, Masters 3/2001
University XYZ, Bachelors 3/1999


All jobs are listed, right back until the university career was completed. One concern with a chronological resume is that gaps in experience become readily noticeable, like the one above from 10/2010 to 3/2011.  This is not necessarily a problem as long as the additional section of the resume explains what they were doing during that time.

ADDITIONAL
Gained intermediate-level certification in Spanish language from ABC school in Barcelona (10/2010 to 1/2011)

Any additional question marks (why learn Spanish?) would be covered by the nature of the responsibilities or accomplishments in the Senior Marketing Consultant position that started in 4/2011, or if not then in a statement included as part of the job/school application. In this rough simulation above, the gap makes sense, as it appears this person chose to study Spanish prior to starting their current position, where it would presumably be useful.


Skill-Based Resumes:

A skill-based resume groups working experience by the nature of the work, rather than in a chronological way. Here is the same example as above, but reorganized into a skill-based format (with the academic and additional sections deleted for the purpose of the example).

Strategic Consulting Experience:
Company A, Barcelona Spain
Senior Strategic Consultant 4/2011 - present
Company B, New York, USA
Business Consultant 4/2006 - 3/2009
Company C, New York, USA
Business Consultant 4/2004 - 3/2006


Marketing Experience:
Company B, New York, USA
Marketing Project Manager 4/2009 - 9/2010
Company C, New York, USA
Marketing Manager 4/2002 - 3/2004

Other Experience:
Company C, New York, USA
Administration Manager 4/2001 - 3/2002


In this case, the line items are unchanged, but their order is changed.  The idea here is to highlight a certain strain of working experience that is particularly useful for the position being applied for.  In this case, one might assume the person is aiming for a role related to Strategic Consulting. The gap in experience is de-emphasized, as are any switches between functions, because the jobs are not listed in a chronological order. In a skill-based resume, the person may or may not choose to list the dates next to each position. Instead, the focus is on the experience gained within each area.  



2) Why is a Chronological Resume Preferable?


A) It's clear and complete.

Reader often scan the dates to see if gaps exist. I think it's a natural reaction to a resume, I have certainly done this for the hundreds (thousands?) of resumes I have scanned in my career. The first test of a resume is that it is complete, and documents your background and progress. It does not need to include everything - but at the least you should aim to account for all of your time. There is no problem with having a gap between jobs, or between experiences - as long as it is explained somewhere in the resume.  Note as well that if Job A finished on May 11, 2006, and Job B began on June 27, 2006, I would not consider this a gap at all:

Job B 6/2006 - x/200x
Job A x/200x - 5/2006

There is no gap here that the resume needs to address.

A skill-based resume is often chosen when there is a break in the working experience, or a period of time that is difficult to explain or wholly irrelevant to the position you are applying for.  The problem here is that the reader of the resume is most likely aware of this strategy. So, in essence, it backfires, as the skill-based resume may cause the reader to attempt to find a problem, solely because of the choice of the format in which it was written. If a recruiter, employer, or school admissions officer is only going to give your resume 1-3 minutes anyways, it would be advisable that this time is spent admiring accomplishments, not hunting for disasters. This is the case whether your resume ultimately has chronological gaps or not. 

B) It better shows career progress.

The younger you are, the more important this is.  In any case, most people's career arcs upward in responsibility and accomplishment, and you should use a chronological resume to highlight your own arc as best as possible. By breaking up your experience in other ways, the overall impact of the growth of your responsibility is harder to see. If your resume is chronological, but you worry that the progression of your career is hard to see, than you may not be emphasizing the right responsibilities or accomplishments in your career descriptions and bullet points.

C) The skills can be summarized effectively elsewhere.

Rarely is a resume meant to speak for itself. Rather it is an introduction, and comes along with an essay (school application) or cover letter (job application). The essay or cover letter is a better place to note that you have "over 8 years of experience in strategic consulting". Such headlines are rarely effective on a resume. So, instead of making a skill-based resume, consider a chronological one and be sure to include a cover letter or description in the essay as to what choices you have made, what skills you have gained, and how they are important to the job you are applying for, or the program you want to enter and future goals you aim to achieve.



Have you thought about the contents of your resume today?

John Couke
john.couke@gmail.com

Thursday, July 5, 2012

Should a resume be 2 pages or 1?



This post originally appeared in my MBA/LLM/grad school admissions blog, that is focused on providing advice for people applying to schools.

Your resume is one of the most important documents you have, and requires constant attention and updating, even if you are not looking for a job or applying to grad school.  How long should this document be? Look around on the internet and you'll see people advocating for a 2 page resume, especially if you have a lot of working experience or a lot of academic accomplishments like written publications. Others swear that the only good resume is a 1 page version, where you limit and focus the content on just that which is most relevant to its audience.  Which is right?

My short answer is that the 1 page resume is the only document which should be used in your job or school application (except for those positions that very explicitly ask for a detailed and complete curriculum vitae, usually involving lengthy detail on academic accomplishments).  But that doesn't mean there is no use for a longer version.

I recommend regularly maintaining and adding to a 2-4 page resume, that is inclusive, and documents all of your positions and accomplishments. When you decide to apply for a job, or grad school, or anything else that requires a resume for that matter, then you can take this long resume and cut it down to a final 1 page version that is highly presentable because it shows a focused and strategic version of you.  For the purposes of this article, let's call the long list of accomplishments the "master" resume, and the 1 page version the "finished" resume. There are several benefits to be had from such a system.

Benefit #1: You can keep everything, without having to show everything.

For many, it is hard to cut their 6th consecutive M&A deal from a resume, especially when they all seem to be so interesting!  But the reality is that this level of duplicity is rarely necessary in a finished resume.  So, keep the master resume as a comprehensive list, while the finished resume can be a more focused version that contains just those contents that are most relevant for the job or application.  This is a great way to fulfill both urges people feel when they make a resume: 1) they want it to reflect absolutely everything, and 2) they want to feel that it is focused to the individual reader. It is hard to accomplish both with just one document, so don't even try.

Benefit #2: Content which is cut from the final version doesn't disappear.

I used to keep just a 1-page resume, and so when I decided to add something, invariably something else had to be cut.  This is fine of course, but what if one of those cut accomplishments may have some level of value in a different, future situation? If all you are doing is continually refining and juggling the content in your 1-page resume, then once you cut something you may forget about it - and it may be useful later.

Benefit #3: The master resume can be easily adapted into a finished resume that is targeted for specific situations. 

I've mentioned here that the finished resume needs to focus the reader's attention on the details of your background that are most relevant for them. Given this, a finished resume for your application to the MIT Sloan MBA program (where, by the way, they require a resume that is not "more than one page in length (up to 50 lines)",  is not necessarily going to be the same resume you would submit for a job as a domestic sales manager at a fashion retailer. Your finished resume should instead be catered to fit each individual need to which it may be applied. 

Note that as you finalize resumes for different purposes, you are not only cutting the volume of material so that it fits 1 page, but you may also be tweaking the word choice within bullet points to highlight different skills that you may aim to highlight for different purposes.


But why is it so necessary to make all of these painful cuts in order to arrive at my finished 1 page resume? Wouldn't a 2 page version just be easier to make? Why do I have to carefully go over all of my accomplishments in order to find just those key ones that are most representative of my skill-set, and that are most relevant to the reader? In asking these questions, you are giving yourself the answers: you need to make all of these decisions and evaluations of your resume content, so that your reader doesn't have to.  Your 1-page resume is the movie trailer of (the relevant parts of) your life - it is short, to the point, and gets the viewer interested in wanting to learn more.  Can a two-page resume do this? In most cases it can, but a one-page resume does it better, because it foes it more succinctly. There is a reason why movie trailers are only 2 minutes on average. It is not because there is anything wrong with a 10-minute trailer. The reason is because 2 minutes is all that it takes to make you understand, and get you interested in the story being told.


Here's a quick summary of the benefits of having a 1 page resume:

1) A 1 page resume offers the strongest initial impact, and makes it easy for the reader to quickly scan your background and be impressed.
2) A 1 page resume has only the most highly relevant and impressive content, because you have taken the time to select which bullet points to include.
3) A 1 page resume doesn't require the reader to go back and forth between pages or have to hunt for what they are looking for. Everything is laid out clearly.


John Couke
john.couke@gmail.com

Monday, July 2, 2012

Mixing Responsibilities and Accomplishments in the Resume



This post is cross-posted in my MBA/LLM/grad school admissions blog, that is focused on providing advice for people applying to schools.

I am often asked how to combine accomplishments with responsibilities in a well-organized and easy-to-read resume.

Accomplishments are the attention-grabbing and impactful things you have done. Describing your responsibilities, on the other hand, helps to make the nature and scope of your job clear. 

Describing Responsibility:

Let's use a management consulting position as an example. In this case, the job description is obvious, something like "provide management consulting to clients".  This information is not necessary on your resume.  But detailing the nature of clients, for instance, could be more useful, and add a new layer of detail: "responsible for planning strategy for automotive supply companies; specialize in cross-border acquisition cases".  In this case, the explanation of the responsibility that comes with this particular job serves to add detail and focus. So, thus far we have this information ready for the resume:

Management Consultant
Responsible for planning strategy for domestic heavy equipment and automotive manufacturers; specialize in cross-border acquisition cases


Describing an Accomplishment:

This is the core of your resume.  In any job, you want to show the key accomplishments you have had that impacted your customers and organization.  This is the best way for you to represent what you have done, and provides the most effective basis for the reader of your resume to assess your career. Using the same management consulting example, our consultant may have helped a client purchase an overseas parts supplier:  "Led multinational team of 4 completing due diligence on target as key part of US$35M purchase of French automotive parts supplier". This would give us this:

Management Consultant
Responsible for planning strategy for domestic heavy equipment and automotive manufacturers; specialize in cross-border acquisition cases
  • Led multinational team of 4 completing due diligence on target as key part of US$35M purchase of French automotive parts supplier


The completed example leads with a title, and then offers a description (i.e. job responsibility) and then has accomplishments as bullet points.  This is one effective way to include both types of information on the resume.


Questions:

1) Doesn't listing both responsibilities and accomplishments create too much overlap between the two?

Answer: It is natural for there to be some overlap, as your responsibilities should be connected to your accomplishments in some way. If you feel that the responsibility line is totally and completely redundant, obviously you can remove it, and just focus on the accomplishments.

2) Won't this method take up a lot of space on the resume?

Answer: It is most effective to list responsibility for recent positions, positions where the responsibility is important detail, or for positions in which the nature of the work may be unclear.  I'd recommend not listing detailed responsibility for older positions, especially starting positions.  If you were a "Junior Marketing Analyst" 5 or 6 years ago, for instance, I think the responsibility description would be less necessary, although the accomplishments would still be important.



John Couke
john.couke@gmail.com